Concept Zero (CZFerro) is formed by a collective of artists based in the US and Canada who are passionate about ferrofluids as a high-technology art medium. Our team is always experimenting with new techniques, new materials, and unique artistic applications of ferrofluid. We love to collaborate; we believe it's the backbone of innovation.
An entire market was pioneered on a simple concept; put ferrofluid in a bottle. After 2 years of going under the radar, Gizmodo organically wrote a story in 2012 about the Squared 60ml saying " Here's the Best Desk Toy Since Newton's Cradle ". Since that article, we have been making ferrofluid displays full time.
Our mission is to increase the awareness of ferrofluid through interactive liquid art displays, educational exhibits and experiments, digital media and personal projects. There is no such thing as an idea that is too crazy.